A complete turnkey solution for establishing a North American subsidiary: From initial planning in Germany to full operational launch in the United States
Der amerikanische Traum – Every year, hundreds of European companies seek to expand into the lucrative North American market. However, the journey from Europe to the United States is fraught with challenges: regulatory complexities, cultural differences, logistical hurdles, and the need for local expertise.
This is the story of how KLIK Business Services helped a mid-sized German manufacturing company successfully establish their U.S. subsidiary—saving them time, money, and countless headaches by doing it right the first time.
Our client, a successful German manufacturer of premium building products, had built a strong reputation across Europe. They saw tremendous opportunity in the North American market but faced a critical question: How do we expand without the risks and costs of establishing our own full-scale operations?
Rather than attempting this alone or hiring expensive consultants with limited operational support, they chose KLIK Business Services as their strategic partner for complete U.S. market entry.
At KLIK, we don't believe in one-size-fits-all solutions. Every business is unique, and entering a new market requires deep understanding of both the company and the target market. Here's how we made it happen:
Our comprehensive, proven methodology for successful U.S. market expansion
We traveled to Germany to meet the client team in person, understand their business culture, product portfolio, and expansion goals. Building trust starts with face-to-face conversations.
Developed a detailed business plan including market size analysis, competitive landscape review, pricing strategy, distribution channels, and realistic financial projections for the U.S. market.
After agreement, our team spent four days at the German headquarters learning every detail: product specifications, manufacturing processes, quality standards, brand values, and customer service expectations.
Established a professional U.S. business address, phone system, and mail handling services to provide a credible American presence from day one.
Coordinated with legal counsel to establish the U.S. subsidiary, including LLC formation, EIN registration, state compliance, and all necessary legal documentation.
Opened corporate bank accounts, established merchant services for payment processing, and set up accounting systems tailored to U.S. requirements.
Created a comprehensive go-to-market strategy including target customer segments, pricing architecture, channel strategy, and sales forecasting models.
Obtained all necessary UPC codes, coordinated product testing and certifications (UL, NSF, etc.), and ensured compliance with U.S. building codes and safety standards.
Identified and contracted with a third-party logistics provider, established warehousing operations, implemented inventory management systems, and set up shipping procedures.
Recruited, trained, and deployed a dedicated customer service team fluent in both English and German to handle inquiries, orders, and support requests.
Hired, trained, and onboarded two experienced direct sales professionals with deep knowledge of the U.S. building products market and established relationships.
Identified, vetted, and contracted with multiple independent sales representative agencies across key U.S. territories to expand market coverage.
Arranged and facilitated meetings with major wholesalers, distributors, and retailers. Negotiated initial distribution agreements and established the foundation for long-term partnerships.
Developed and executed a comprehensive e-commerce strategy including Amazon seller setup, product listings on major retail platforms, and digital marketing campaigns.
From initial meeting to full operational launch, significantly faster than industry average of 12-18 months.
Compared to establishing their own fully-staffed U.S. office with equivalent capabilities and infrastructure.
Secured agreements with major wholesalers and retailers within the first 6 months of operations.
Surpassed first-year revenue projections by 50%, establishing a strong foundation for continued growth.
We don't rush into execution. We invest time upfront to truly understand your business, products, and goals.
No gaps, no handoffs. We handle everything from legal formation to sales execution.
Our experience means we anticipate challenges and prevent problems before they occur.
39 years of U.S. market experience means we know the landscape, the players, and the shortcuts.
Get the same tools and frameworks we use with our clients to ensure successful market entry
A comprehensive 25-point checklist to evaluate if your company is ready to outsource U.S. market entry operations
Complete step-by-step guide covering legal requirements, tax considerations, and operational setup for European companies
Assess your company structure, resources, and commitment level
Evaluate product-market fit and compliance requirements
Budget planning and financial commitment evaluation
Supply chain, logistics, and fulfillment readiness
Determine if outsourcing is the right strategy for you
Long-term vision and scalability planning
Schedule a complimentary 30-minute consultation with our team. We'll review your checklist results and provide personalized recommendations for your U.S. market entry strategy.
Schedule Free ConsultationWhether you're based in Germany, elsewhere in Europe, or anywhere in the world, KLIK Business Services provides the complete turnkey solution for successful U.S. market entry.
Proven track record of successful market entries
From planning to execution, we handle everything
40% less than establishing your own operations